Larstrand Corporation (EIN 13-2524829) having a trade name as Friedland Properties (“Friedland Properties,” “we,” “us,” or “our”) respects your privacy and is committed to protecting personal information collected through our SMS Campaign and related communications.
This Privacy Policy explains what information we may collect, how we use it, when we may disclose it, and how you may contact us regarding your information and privacy preferences.
1. Information We Collect
Depending on your interactions with us, we may collect information including:
- Name
- Mobile phone number
- Email address
- Property inquiry information
- Property preferences and requirements
- Call recordings
- Call transcripts
- AI-generated call summaries
- Information relating to properties you inquire about
- Communications and correspondence with us
- SMS opt-in and opt-out information
- Records of requests, permissions and consents
- Information provided through our website, telephone conversations, forms or other communications
- Technical or website information where applicable
2. How We Use Personal Information
We may use personal information to:
- Receive, by email, the caller’s phone number, an AI-generated call summary, the property discussed, and the call time and duration
- Respond to property inquiries
- Provide requested property information
- Communicate with prospective tenants, tenants and other customers
- Provide property listing information and links
- Coordinate property-related services
- Send SMS messages that you have requested or consented to receive
- Maintain records of consent and communication preferences
- Manage our business operations
- Meet legal, regulatory and compliance obligations
- Protect our rights, property and systems
- Prevent fraud, misuse or unauthorized activity
- Resolve disputes and enforce applicable agreements
When you call Friedland Properties, your call is answered by an automated artificial intelligence (AI) voice agent, not a human representative. The AI agent responds to your property-related questions. Your call may be recorded, transcribed, and summarized using AI technology for operational and compliance purposes. Call summaries, transcripts, property details discussed, and caller information may be sent by email to our team members for the purpose of responding to your inquiry and coordinating property-related services. Calls may also be transferred to a staff member during or after the conversation. By continuing a call after hearing the automated disclosure, you acknowledge and consent to these practices.
3. Use of Mobile Phone Numbers
We use your mobile phone number to send SMS messages that you have requested or consented to receive, including property information, listing links, and information relating to your property inquiry.
We do not use SMS consent obtained for one purpose as consent for unrelated marketing campaigns or unrelated campaigns.
4. SMS Consent Information
Where you consent to receive SMS messages, we may maintain records demonstrating how and when that consent was provided.
Depending on the method of consent, records may include:
- Mobile phone number
- Date and time of consent
- Method of consent
- Relevant consent language or script
- Property inquiry information
- Related communication records
- Date and method of any subsequent opt-out
We retain these records for legitimate compliance, recordkeeping and dispute-resolution purposes.
5. No Sale or Marketing Use of Mobile Information
We do not sell, rent, or share your mobile phone number or SMS opt-in information with third parties or affiliates for their own marketing or promotional purposes.
We do not purchase mobile phone numbers for use in our SMS Campaign.
SMS consent is specific to the applicable sender and purpose and is not sold, rented, transferred, or otherwise provided to another business for its own marketing purposes.
6. Service Providers and Business Operations
We may disclose personal information to service providers that assist us in operating our business, including:
- Technology providers
- Website and hosting providers
- Customer-management and database providers
- Communications providers
- Voice and messaging providers
- IT and security providers
- Professional advisers
- Other service providers performing functions on our behalf
These providers may process personal information only as reasonably necessary to provide services to us or perform functions on our behalf.
Service providers that receive mobile information or SMS consent information are not authorized to use such information for their own independent marketing or promotional purposes.
7. Legal and Regulatory Disclosures
We may disclose personal information where reasonably necessary to:
- Comply with applicable laws, regulations, legal processes or government requests
- Establish, exercise or defend legal rights
- Protect the rights, safety or property of Friedland Properties, our customers, employees or others
- Investigate fraud, security incidents or suspected unlawful activity
- Comply with contractual or regulatory obligations
Where appropriate and legally permitted, we will seek to limit such disclosures to information reasonably necessary for the relevant purpose.
8. SMS Opt-Out
You may stop receiving SMS messages from us at any time by replying STOP to a message from us.
Once we receive and process your opt-out request, we will stop sending SMS messages covered by that opt-out, except where permitted or required by applicable law or where you subsequently provide valid consent.
You may also opt out by contacting us at support@theshift.ai and requesting removal from the SMS program. We will confirm your opt-out in writing upon request.
9. SMS Help
For assistance with our SMS Campaign, you may reply HELP to a message from us or contact:
Friedland Properties
Phone: 212-744-3300
Email: rent@friedlandproperties.com
Website: https://friedlandproperties.com/
10. Data Security
We use reasonable administrative, technical and organizational safeguards designed to protect personal information against unauthorized access, misuse, loss, alteration or disclosure.
However, no method of transmitting or storing information can be guaranteed to be completely secure.
11. Data Retention
We retain personal information for as long as reasonably necessary for purposes including:
- Providing services and responding to inquiries
- Maintaining business and transaction records
- Maintaining SMS consent and opt-out records
- Complying with legal and regulatory obligations
- Resolving disputes
- Enforcing agreements
- Maintaining security and preventing fraud
- Protecting our legal rights
The applicable retention period may vary depending on the type of information and purpose for which it was collected.
12. Privacy Rights
Depending on applicable law, you may have rights concerning your personal information, which may include the right to:
- Request access to personal information we hold about you
- Request correction of inaccurate or incomplete information
- Request deletion or restriction of information in certain circumstances
- Withdraw consent where processing is based on consent
- Request information about how your personal information is used
- Raise a privacy-related complaint or concern
To exercise applicable rights or ask a privacy-related question, please contact us using the information below.
13. Third-Party Websites and Services
Our website or communications may contain links to websites or services operated by third parties.
We are not responsible for the privacy practices of third-party websites or services. We encourage you to review the privacy policy of any third-party website before providing personal information.
14. Children’s Privacy
Our services and SMS Campaign are not directed toward children.
We do not knowingly collect personal information from children in circumstances where such collection is prohibited by applicable law.
15. Changes to This Privacy Policy
This Privacy Policy for SMS Campaign is effective as of September 30, 2026.
We may update this Privacy Policy periodically to reflect changes to our business practices, technology, legal requirements or privacy practices. The latest version will be published on our website together with its effective date.
16. Contact Us
For questions about this Privacy Policy, requests relating to your personal information, or privacy concerns, please contact:
Friedland Properties
500 Park Avenue, 11th Floor
New York, NY 10022
Privacy Email: rent@friedlandproperties.com
Phone: 212-744-3300
Website: https://friedlandproperties.com/